There are a couple if unique things that travellers will definitely notice first when they visit the Philippines. While traveling from the airport to the hotel, foreigners will take note of the myriad of colourful Jeepneys, smoke-belching tricycles and fully-stocked sari-sari stores.
Among the three, sari-sari stores are the most attractive venue because it is a place where people can meet and discuss the latest local news. Youths also use the place to hang out, while children look at it as a convenient source of sodas and snacks.
In essence, sari-sari stores are an existing infrastructure in every locality that are run by nanays or mothers that only needs to be networked and given a slight makeover to deliver goods in a more efficient manner and at cheaper price points to the bottom of the pyramid (BoP) or poor communities. With almost 700,000 stores in the country, sari-sari stores make up 30-40 percent of the total retail sales.
Because of their location and importance to everyday Filipino lives, sari-sari stores are considered as the primary strategic point of intervention for the Hapinoy Store Program.
In 2007, MicroVentures Incorporated launched the Hapinoy with microfinance borrowers in mind. Upon realizing that 15 to 20 percent of microfinance borrowers use the capital to put up stores or expand their inventory, Hapinoy first focused on aggregating all these sari-sari store owners for bulk product discounts.
Today, Hapinoy Sari-Sari Store Program has evolved into a full-service micro entrepreneur enhancement program: a network of micro, small, medium and large enterprises where Hapinoy Community Stores and sari-sari stores serve as the hubs for goods and services that are coursed through the program and offered to its Base of the Pyramid target.
The Hapinoy Store Program starts with the infusion of capital (through the resources of the microfinance institution program partner) to and conversion of an existing sari-sari store in a specific town to a Lead Store or in Hapinoy terms, a Community Store. The Community Store is set-up to be able to service 100 to 120 smaller stores on average. The Community Store in addition becomes the point of entry of the primary benefits of the program:
Cheaper access to goods. The Hapinoy Store Program is able to maximize lower acquisition costs since it operates as an aggregate account in terms of supply.
Training. The training program aims to cover both personal growth and business training.
Support. The program's field operations team - called the Store Doctors - help diagnose and customize each store's Path to Prosperity.
Hapinoy is now incorporating the following into the Store Program:
The Kahanapbuhay Program: Filipino for livelihood, the Kahanapbuhay Program will focus on helping local micro producers brand and package their goods and sell them through the network of Hapinoy Community Stores.
The Hapinoy Plus Model: Value added goods such as generic medicines and services such as HapiPrints, a photo printing service based in Hapinoy Community Stores will be added to the regular operations of the Store. These new value added goods and services aim to increase traffic to and the profit margin of the Community Stores.
Among the three, sari-sari stores are the most attractive venue because it is a place where people can meet and discuss the latest local news. Youths also use the place to hang out, while children look at it as a convenient source of sodas and snacks.
In essence, sari-sari stores are an existing infrastructure in every locality that are run by nanays or mothers that only needs to be networked and given a slight makeover to deliver goods in a more efficient manner and at cheaper price points to the bottom of the pyramid (BoP) or poor communities. With almost 700,000 stores in the country, sari-sari stores make up 30-40 percent of the total retail sales.
Because of their location and importance to everyday Filipino lives, sari-sari stores are considered as the primary strategic point of intervention for the Hapinoy Store Program.
In 2007, MicroVentures Incorporated launched the Hapinoy with microfinance borrowers in mind. Upon realizing that 15 to 20 percent of microfinance borrowers use the capital to put up stores or expand their inventory, Hapinoy first focused on aggregating all these sari-sari store owners for bulk product discounts.
Today, Hapinoy Sari-Sari Store Program has evolved into a full-service micro entrepreneur enhancement program: a network of micro, small, medium and large enterprises where Hapinoy Community Stores and sari-sari stores serve as the hubs for goods and services that are coursed through the program and offered to its Base of the Pyramid target.
The Hapinoy Store Program starts with the infusion of capital (through the resources of the microfinance institution program partner) to and conversion of an existing sari-sari store in a specific town to a Lead Store or in Hapinoy terms, a Community Store. The Community Store is set-up to be able to service 100 to 120 smaller stores on average. The Community Store in addition becomes the point of entry of the primary benefits of the program:
Cheaper access to goods. The Hapinoy Store Program is able to maximize lower acquisition costs since it operates as an aggregate account in terms of supply.
Training. The training program aims to cover both personal growth and business training.
Support. The program's field operations team - called the Store Doctors - help diagnose and customize each store's Path to Prosperity.
Hapinoy is now incorporating the following into the Store Program:
The Kahanapbuhay Program: Filipino for livelihood, the Kahanapbuhay Program will focus on helping local micro producers brand and package their goods and sell them through the network of Hapinoy Community Stores.
The Hapinoy Plus Model: Value added goods such as generic medicines and services such as HapiPrints, a photo printing service based in Hapinoy Community Stores will be added to the regular operations of the Store. These new value added goods and services aim to increase traffic to and the profit margin of the Community Stores.
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